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Reports & Analytics

Access insights about your club's performance.

Last updated: 2026-01-26 Where to find it: Admin > Reports Who can use it: Admin, Finance roles Prerequisites: Admin access Help link: /admin/reports

How to do it​

Tee Sheet Analytics​

The Tee Sheet Analytics tab provides course-scoped analytics directly within the tee sheet dashboard. Unlike global reports, this view automatically filters all metrics to the currently selected course.

Summary KPIs​

MetricDescription
UtilisationPercentage of slots booked over the selected range
Bookings (7 days)Recent booking count and revenue
Bookings (30 days)Monthly booking count and revenue
Revenue (range)Total revenue with RevPATT and RevBooked metrics

Daily Breakdown​

A tabular view showing:

  • Date-by-date bookings
  • Revenue per day
  • Utilisation percentage per day
  • Progress bar visualisation

Breakdown Panels​

Additional analytics panels include:

  • Channel Mix: Booking source distribution (Website, Mobile, Walk-in, Phone)
  • Member vs Visitor: Member and visitor booking split with utilisation
  • Price Sources: Standard vs dynamic pricing breakdown
  • Utilisation by Time Band: Heatmap of busy periods by day and hour
  • Lead Time: Advance booking patterns (0-1d, 2-7d, 8+ days)
  • Course/Tee Split: Per-tee utilisation breakdown
  • Refunds: Cancellation reasons and values

Date Range Selection​

Analytics can be viewed for:

  • 7 days
  • 30 days (default)
  • 90 days

Dashboard​

Overview Metrics​

The dashboard shows:

  • Today's bookings and revenue
  • Week comparison (vs last week)
  • Month-to-date totals
  • Year-over-year trends

Quick Stats​

MetricDescription
Occupancy% of available slots booked
RevenueGreen fees collected
RoundsTotal rounds played
Average RateRevenue per round

Standard Reports​

Daily Summary​

End-of-day report including:

  • Total bookings
  • Revenue breakdown
  • Player count (members vs visitors)
  • No-shows and cancellations
  • Cart utilization

Booking Report​

Detailed booking analysis:

  • Bookings by time
  • Bookings by day of week
  • Advance booking lead time
  • Online vs admin bookings

Revenue Report​

Financial breakdown:

  • Green fee revenue
  • Cart revenue
  • Other services
  • Payment methods
  • Refunds processed

Player Activity​

Player behavior insights:

  • Active players (monthly)
  • New vs returning
  • Booking frequency
  • Popular tee times

Custom Reports​

Building Reports​

Create custom reports:

  1. Go to Reports > Custom
  2. Select report type:
    • Bookings
    • Revenue
    • Players
    • Utilization
  3. Choose date range
  4. Add filters
  5. Select metrics
  6. Generate report

Available Filters​

FilterOptions
Date RangeCustom, presets
CourseAll or specific
Player TypeMember, visitor, all
TimeMorning, afternoon, all
DayWeekday, weekend, all

Saving Reports​

Save for regular use:

  1. Configure report
  2. Click Save As
  3. Name the report
  4. Set as default (optional)
  5. Share with team (optional)

Scheduling Reports​

Automatic Delivery​

Set up scheduled reports:

  1. Open saved report
  2. Click Schedule
  3. Configure:
    • Frequency (daily, weekly, monthly)
    • Time of delivery
    • Recipients
    • Format (PDF, Excel)
  4. Activate schedule

Report Library​

Common scheduled reports:

  • Daily Flash: Morning summary
  • Weekly Digest: Performance overview
  • Monthly Executive: KPI summary
  • Financial Close: Month-end reconciliation

Key Metrics​

Utilization Metrics​

MetricCalculation
Slot UtilizationBooked slots / Available slots
Player UtilizationPlayers booked / Max capacity
Revenue YieldActual revenue / Max potential
Walk-Up RateSame-day bookings / Total bookings

Financial Metrics​

MetricDescription
ADRAverage Daily Revenue
ARPPAverage Revenue Per Player
RevPASRevenue Per Available Slot
Cancellation RateCancelled / Booked

Player Metrics​

MetricDescription
Member Play RateMember rounds / Total rounds
Return RatePlayers with 2+ visits
Booking Lead TimeDays in advance
Group SizeAverage players per booking

Visual Analytics​

Charts & Graphs​

Available visualizations:

  • Revenue trends (line chart)
  • Utilization heatmap
  • Player distribution (pie chart)
  • Booking patterns (bar chart)

Heatmaps​

Identify patterns:

  • Busy times
  • Popular days
  • Pricing opportunities
  • Staffing needs

Exporting Data​

Export Options​

FormatBest For
PDFSharing, printing
ExcelFurther analysis
CSVData processing
ImagePresentations

Bulk Export​

Export large datasets:

  1. Go to Reports > Data Export
  2. Select data type
  3. Choose date range
  4. Apply filters
  5. Download file

Comparative Analysis​

Period Comparison​

Compare time periods:

  • This week vs last week
  • This month vs last month
  • This year vs last year
  • Custom date ranges

Benchmark Comparison​

Compare against:

  • Previous periods
  • Budget/targets
  • Industry benchmarks (if available)

Actionable Insights​

Recommendations​

System-generated suggestions:

  • Price optimization opportunities
  • Marketing timing recommendations
  • Staffing level suggestions
  • Promotion effectiveness

Alert Triggers​

Set up automated alerts:

  • Revenue below target
  • Utilization drop
  • High cancellation rate
  • Unusual patterns

Access Control​

Report Permissions​

Control who sees what:

RoleAccess Level
OwnerAll reports
AdminAll reports
Pro ShopOperations reports
FinanceFinancial reports
StarterDaily tee sheet only

Data Sensitivity​

Protect sensitive data:

  • Financial details
  • Player personal information
  • Strategic metrics
  • Staff performance

Screenshot / Callout​

Reports & Analytics

Expected outcome​

  • You can view and analyze club performance.
  • Custom reports are created and scheduled.
  • Insights inform operational decisions.